Embark on a journey of creativity and inspiration with SAM. Ignite your imagination with design tips, projects, travel inspiration, and free resources, guided by the wisdom of Susan Drover.

Creativity x Community: The Art of “All Tides Rise All Boats”

Creativity x Community: The Art of “All Tides Rise All Boats”

By now, your social media feeds are probably blowing up with pictures from Stella’s Brassiere. With a heart full of pride and a mood filled with love, I have been quiet letting it all absorb in the background. But now, I would like to share a little piece of my perspective on Stella's with you.

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A bedtime story for design lovers
The Susan Edit Erin Austin The Susan Edit Erin Austin

A bedtime story for design lovers

Wallpapers have long been a foundation for many of our designs at SAM. For the design of Dvele Inn, I envisioned a seamless blend of historic details and modern furniture and accessories, always planning to create something very unique to the tourism property market in Newfoundland & Labrador. My jumping-off point was a wallpaper that instantly drew me in, and from here, the design was born.

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A Love Letter to Local Collaboration: SAM Design + Georgetown on My Mind + Hungry Heart Café by Stella’s Circle
The Susan Edit Erin Austin The Susan Edit Erin Austin

A Love Letter to Local Collaboration: SAM Design + Georgetown on My Mind + Hungry Heart Café by Stella’s Circle

Today at SAM my heart is filled with warmth and gratitude for the incredible collaborations that thrive within our local community. It's the perfect moment to shine a spotlight on a collaboration that has recently started blossoming, bringing design creativity, passion, fun, and a sense of community to a beloved social enterprise in our town.

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